FOR ENERGY & UTILITY BUSINESSES

Build a business
customers believe in.

We help energy businesses earn trust, make every customer interaction count, and build the software to grow with confidence.

Clear advice. Thoughtful delivery. Practical progress.
A better business, built
around the customer
✳ReputationTrust, earned daily
↗Digital journeySimple from the start
⌘Connected systemsReady to grow
✳
THE CUSTOMERat the centre
Trust
Progress
INDEPENDENT THINKING ENERGY SECTOR KNOW-HOW BUILT FOR THE LONG TERM

THE OPPORTUNITY

Good energy service deserves
a business that shows it.

People choose who to trust through every interaction: the reviews they read, the clarity of your website, the care in a conversation, and the systems behind it all. NBS brings those pieces together so your business can deliver on its promise at every step.

One connected view of your reputation, customer experience and operations.

HOW WE HELP

Make the next stage
work better.

For energy suppliers, brokers and service teams ready to improve customer confidence, streamline operations or build the systems behind their next stage.

01 / 03✳

Reputation that earns confidence

Make customer feedback part of the way your business works. We help you build a consistent review journey, respond with care and turn honest feedback into useful improvements.

  • ↗Trustpilot strategy and review journeys
  • ↗Customer feedback operations
  • ↗Reputation monitoring and response
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02 / 03↗

A smoother customer journey

Remove friction from the first click to the final conversation. We improve the web experience, enquiry flow and sales handover so customers know what happens next.

  • ↗Website and conversion reviews
  • ↗Lead capture and qualification
  • ↗Sales and service journey design
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03 / 03⌘

Software built around your work

Give your team tools that fit the way energy businesses operate. From quoting and lead management to customer portals and reporting, we shape and deliver practical software.

  • ↗Bespoke internal platforms
  • ↗Workflow automation and integrations
  • ↗Customer tools and live reporting
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TRUSTPILOT, BUILT ON TRUST

Make it easier
for customers to
trust what they read.

A stronger Trustpilot presence starts with genuine customer experiences and a fair way to invite feedback. We help you create a review process that builds confidence over time—and gives your team useful insight to improve the service behind the score.

Improve your review journey We focus on authentic feedback, not promised ratings.
★THE REVIEW TRUST CYCLEA PRACTICAL FRAMEWORK
01

Invite fairly

Ask every customer, or use a neutral and consistent rule. Make the invitation simple, timely and unbiased.

02

Respond like a person

Thank customers for sharing their experience. When something went wrong, acknowledge it and explain how you’ll help.

03

Improve what you find

Look for repeated themes in feedback, fix the causes and show customers that their input leads to action.

Earned through the experience you deliver
Trustpilot logo shown in a browser window
YOUR PUBLIC REPUTATIONAuthentic feedback customers can explore.
YOUR
BUSINESS
Ready to partner
↗Right-fit suppliersShared priorities
✳Trusted deliveryReliable operations
⌁Clear propositionEasy to understand
PARTNERSHIP READINESS

SUPPLIER CONNECTIONS

Strong partnerships
start with confidence.

Supplier relationships can help an energy business serve customers well and grow with purpose. We help you prepare for the right conversations, present a clear proposition and build the operational trust that supports a lasting relationship.

01

Find the right fit

Clarify the suppliers and partner types that align with your customers, proposition and operating model.

02

Show what makes you credible

Shape a clear partner proposition, supported by strong service processes, useful information and a confident customer journey.

03

Build trust over time

Create a dependable rhythm for communication, issue resolution and performance reviews that supports lasting relationships.

Build your partnership approach

A PRACTICAL PARTNERSHIP

Clear thinking.
Useful change.

We bring the outside perspective and delivery experience to help your team move from good intentions to improvements customers can feel.

Start with a conversation
01

Understand

We map your customer journey, team workflows and growth goals.

↗
02

Prioritise

You get a clear, practical roadmap tied to the outcomes that matter.

↗
03

Build

We work alongside your team to improve the experience and deliver the tools.

↗
04

Improve

We measure what changes, learn from customers and keep refining.

↗

AI, CRM & PIPELINE DESIGN

Turn more leads
into customers.

A well-designed CRM helps your team see every lead’s source, owner, stage and next action. We map the journey from first enquiry to sale, make follow-ups easier to manage and highlight where opportunities are progressing—or getting stuck—so your team can focus its effort with better context.

We shape CRM workflows around your sales process, connect useful data and reduce repetitive admin. Where AI can help, we apply it to tasks such as summarising enquiry notes or flagging missing information, while your people stay in control of customer decisions.

LEAD-TO-SALE VISIBILITYCRM STRATEGY & BUILDAI WITH HUMAN OVERSIGHT
Make more of your pipeline
ENERGY SALES PIPELINE AI-assisted · human-led
01
Enquiry capturedCustomer details organised in the CRM
RECEIVED
02
AI prepares the contextSummarises notes and flags missing details
ASSISTED
03
CRM sets the next stepOwner, stage and follow-up stay visible
ASSIGNED
04
Team moves it forwardPeople review the context and help the customer
HUMAN-LED
ILLUSTRATIVE WORKFLOWDesigned around your operation ↗
Software developers reviewing a digital workflow together
CRM DESIGN & DELIVERYTechnology that fits the people doing the work.

DATA ANALYSIS & DECISION SUPPORT

Know what’s happening
across your pipeline.

When lead and sales data is scattered or recorded inconsistently, it is hard to tell which channels bring the right enquiries, where leads stall or what needs attention next. We help bring the data together and make it easier to understand.

  • 01See leads by source, owner and sales stage
  • 02Spot drop-offs, overdue follow-ups and bottlenecks
  • 03Compare outcomes over time to guide practical decisions
Get a clearer view of your data
SALES PERFORMANCELead pipeline overview
ILLUSTRATIVE VIEW
OPEN LEADSBy stageKnow what needs attention
CONVERSIONBy sourceCompare lead quality
FOLLOW-UPBy ownerSee next actions clearly

Example layout only · metrics depend on your data and setup

Customer support adviser speaking with a customer by phone
CUSTOMER OPERATIONSEvery conversation is part of the experience.

CUSTOMER CARE THAT CONNECTS

Help your team make
every conversation count.

Good service depends on more than a friendly call. We help energy businesses connect their customer care, CRM and follow-up processes, so teams have the context to answer clearly and customers know what happens next.

  • 01Give advisers useful customer and account context
  • 02Make call handling and handovers easier to follow
  • 03Connect customer feedback to practical service improvements
Improve your customer journey
“

Trust grows when what you promise, what customers experience and how your business works all line up.

THE NBS POINT OF VIEW

YOUR NEXT STEP

Ready to make
good things happen?

Tell us where you want your business to go. We’ll help you see the opportunity and work out a sensible way to get there.

Start a conversation